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Who are we?
In Gujarati (an Indian language), the word "maja" means "fun" or "happiness," and "ma" is a preposition translating to "inside of." So "majama" describes a state of mind or experience of life whereby one is not just having fun or living happily, but is quite literally submerged in feelings of excitement and positivity. Part of, lost in, and thus perhaps even indistinguishable from good times. Although such a rich word, "majama" is typically a casual response to the common question of "how are you?"
Similarly, we strive to orchestrate and indulge in rich experiences. And we want to share those with you. And we aim to do it so casually that eventually we forget whether we are a part of the good times or the good times are a part of us.
And finally, when it's all said and done, we get to rejoice even more, because all the monetary profits from our good times are safely on their way to change lives elsewhere. That's the real fun, after all.